Sugarplum’s Sweet Shop Now Open at Diagon Alley Universal Studios Florida – With Video

Main Sequence NEW.Still017Diagon Alley's new candy store and home to the new Butterbeer Fudge is now open! Sugarplum's Sweet Shop is now open at the Wizarding World of Harry Potter Diagon Alley in Universal Studios Florida. It takes over the former location of Shutterbuttons Photography, which was not getting enough business in its former location. Shutterbuttons has moved to a new location on the main Diagon Alley street across from Ollivander's, and they appear to be doing better now in this more visible location. Shutterbuttons is the place where you create your own magical portraits, (moving pictures,) to take home with you.

Main Sequence NEW.Still015Sugarplums's also seems to be doing well in the former photo store, packing in people and selling lots of candy. Hogsmeade already has Honeydukes for candy, so it's nice to see Diagon Alley get their own candy store. This is the first place in the world offering Butterbeer fudge, the sixth incarnation of Butterbeer products in the Wizarding World. Sugarplum's is connected to the neighboring Weasleys' Wizarding Wheezes joke shop and Quality Quidditch Supplies store, so guests can easily slip in and out between all three shops. Check out the video and more images below and stay tuned for more Universal news coming soon!

Sugarplum's Sweet Shop:

Sugarplum's looks like it's always been here
Sugarplum's looks like it's always been here
Great big sign painted on the wall visible from far away
Great big sign painted on the wall visible from far away
Love the pink color scheme at the entrance
Love the pink color scheme at the entrance
Sweeeeeeet
Sweeeeeeet
Sweets & Treats
Sweets & Treats
Whimsical window display
Whimsical window display
Inside the store
Inside the store
Checkout counter
Checkout counter

Main Sequence NEW.Still046
Main Sequence NEW.Still045

Certainly doing well in this location
Certainly doing well in this location
The store's main attraction...
The store's main attraction...
Ladies and gentlemen, introducing Butterbeer Fudge
Ladies and gentlemen, introducing Butterbeer Fudge

Pumpkin Pasties
Pumpkin Pasties
Pumpkin Cakes
Pumpkin Cakes
Cauldron Cakes
Cauldron Cakes
Other fudges
Other fudges
No Melt Ice-Cream
No Melt Ice-Cream
Gourmet Apples
Gourmet Apples

Candies by the pound
Candies by the pound
Lots of other Wizarding treats
Lots of other Wizarding treats

Fudge Flies
Fudge Flies
Caramel Cobwebs
Caramel Cobwebs
Gummy Toads
Gummy Toads
Every Flavour Beans
Every Flavour Beans
Entry from Weasleys' Wizarding Wheezes
Entry from Weasleys' Wizarding Wheezes
Entry from Quality Quidditch Supplies
Entry from Quality Quidditch Supplies

Shutterbutton's Photography:

Shutterbutton's new location in Diagon Alley
Shutterbutton's new location in Diagon Alley
This storefront used to be used for extended queue for the robe shop next door
This storefront used to be used for extended queue for the robe shop next door
Windoe display
Window display
Window display
Window display
Front desk
Front desk
Magical camera room
Magical camera room
Up top used to have owls and owl feed
Up top used to have owls and owl feed
Old fashioned camera equipment looks much better than fake owl poop up here
Old fashioned camera equipment looks much better than fake owl poop up here

Some of the examples of the motion photography they offer at Shutterbuttons:

Main Sequence NEW.Still005
Main Sequence NEW.Still006
Main Sequence NEW.Still007
Main Sequence NEW.Still008

Main Sequence NEW.Still004

That's all for this update. See our recent Jimmy Fallon and Fast & Furious Construction Update, and check back next week for Kong and Hulk coverage at Islands of Adventure!

Subscribe to the feed for more theme park updates!

Leave a Reply

Your email address will not be published. Required fields are marked *